See visible Results In 7 Days
Brighten intimate areas in 7 days. 5% niacinamide + actives for melanin-rich skin, zero irritation.
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Rs.1,999.00 PKR
Regular price
Rs.2,799.00 PKR
5% Niacinamide, Retinol, Vitamin C
Brighten thighs, bikini line & underarms in 7 days
85% of women face intimate area darkening. Here’s the solution:
Visible results for intimate areas in one week.
If you’ve ever felt conscious about dark underarms, inner thighs, or uneven intimate skin tone — this is for you.
Shelay Intimate Glow Serum combines 5% Niacinamide, 3% Retinol, 1% Glycolic Acid, Dual Vitamin C, and 0.1% LMW Hyaluronic Acid to gently brighten dark inner thighs and underarms, fade stubborn pigmentation, smooth bikini bumps, and even out intimate skin tone.
Unlike harsh serums that burn or irritate, Shelay is pH-balanced, safe, and side-effect free — so you can glow with confidence.
30 Day Money Back Guarantee
Free delivery all over the nation
How to Use
After cleansing intimate areas, apply 2-3 pumps of serum to affected areas including inner thighs, bikini line, and underarms. Gently massage until fully absorbed. Allow 2 minutes before dressing to prevent transfer.
Use twice daily (morning and evening) for optimal results.
Pro Tip: For sensitive skin, start with once daily application and gradually increase. Always patch test on a small area first.
*Results typically visible within 7 days of consistent use.
Key Ingredients
- Niacinamide (5%) → Brightens skin, reduces pigmentation, evens skin tone.
- Retinol (3%) → Boosts cell renewal, fades discoloration, improves texture.
- Glycolic Acid (1%) → Exfoliates dead skin cells, smooths skin, clears bumps.
- 3-O-Ethyl Ascorbic Acid (Vitamin C) → Fades dark spots, improves radiance, antioxidant protection.
- Hyaluronic Acid (0.1% LMW) → Deep hydration, plumps and softens delicate skin.
- Tocopherol (Vitamin E) → Nourishes and protects from free radical damage.
- Tea Tree Extract → Calms irritation, keeps skin fresh and balanced.
Why Choose Shelay
- Pakistan’s first intimate skincare brand.
- Safe & dermatologist-approved formula.
- Gentle yet effective for delicate areas.
- Free shipping all over Pakistan.
- 30-day money back guarantee.
Product Standard
- Dermatologically tested
- Paraben-free
- Cruelty-free
- Safe for sensitive skin
- Non-sticky, lightweight texture
Shipping & Delivery
All orders are processed within 24 hours and delivered across Pakistan in 3–4 working days. Enjoy free shipping on every order!
Agree they saw visible improvements within 2–4 weeks of consistent use
Agree that the serum helped brighten and even out their skin tone
Noticed a visible reduction in dark spots and discoloration in intimate areas
Would recommend Shelay Intimate Glow Serum to a friend
From Hiding to Glowing
pH balanced and dermatologist-tested, Shelay is safe for even the most delicate skin. Our formula is fragrance-free, non-irritating, and completely free from parabens and sulfates.
Cruelty free
100% Vegan Free
Fragance Free
Melanin Safe
Frequently Asked Questions
Why can't I just use a regular brightening serum on my intimate areas?
Girl, NO. Regular face serums aren't pH-balanced for your intimate areas and can cause infections, irritation, or worse - chemical burns. Our formula is specifically made for sensitive intimate skin with a pH that protects your natural flora while actually brightening.
I've tried other intimate brightening products and they burned or made things worse. How is this different?
That's because they use harsh acids like kojic acid, glycolic acid, or even banned hydroquinone. We use 5% niacinamide (the safe, effective concentration) + 5 gentle actives that brighten without burning. Zero harsh acids, zero essential oils, zero drama.
How long before I see results? I'm tired of waiting months.
You'll see visible improvements in just 7 days with consistent use. Most people see significant results by week 2-4. We're not about false promises - this timeline is based on how fast 5% niacinamide actually works on melanin-rich skin.
Is this actually safe for my vulva/bikini line/intimate areas?
Yes! It's dermatologist-tested specifically ON intimate skin, pH-balanced to protect your vaginal health, and free from everything that could cause problems: no hydroquinone, no kojic acid, no essential oils, no fragrances. Your gynecologist would approve.
What makes the 5% niacinamide special? Isn't niacinamide just niacinamide?
5% is the sweet spot - high enough to be clinically effective for brightening, low enough to avoid irritation. Most brands use 2-3% (not strong enough) or hide their percentages (red flag). We're the ONLY intimate serum transparent about using the optimal 5% concentration.
How is this different from just using lemon juice, baking soda, or DIY remedies?
Please don't put lemon juice on your vulva! DIY remedies can cause chemical burns, infections, or make darkening WORSE. Our formula uses clinically-proven ingredients at safe, effective concentrations specifically tested for intimate skin. Your intimate areas deserve better than kitchen experiments.
I have sensitive skin and react to everything. Will this work for me?
This is formulated FOR sensitive skin. No burning acids, no essential oils, no fragrances - just gentle, effective actives that brighten without irritation. If you can't tolerate harsh skincare, you'll actually prefer our gentle approach that gets results without the drama.
Brighter after 7 Days
Even tone by week 4 / Real customers / Real results.
